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Do Short Attention Spans Lead the News?

By Casey Bukro

The public’s shifting attention has implications across the media landscape, from CBS’ plans to sell its historic radio division to the expanding influence of topical comedy on TV and the internet.

CBS Radio News.
CBS organized its radio network in 1928.

Radio historian Frank Absher appeared on NPR’s “All Things Considered” to talk about the heyday of CBS radio. The broadcast described CBS as one of the first networks to truly realize the power of news and develop its uses. Established in 1928, the network owns 117 stations and has an illustrious news-breaking history.

Voices were key to that development—the calm, measured and authoritative voices of correspondents like Edward R. Murrow and Lowell Thomas.

What was the state of broadcast journalism when CBS started? “There wasn’t any,” said Absher, a member of the Radio Preservation Task Force and the St. Louis Media History Foundation. “Broadcast journalism did not exist, not even as a concept. In fact, the early, early radio stations would simply grab a newspaper because a lot of them were owned by newspapers. And they would read stories on the air out of today’s edition.”

Ironically, John Oliver, host of HBO’s “Last Week Tonight,” argues that much of today’s TV news still depends on what journalists find in daily newspapers. But back to Asher’s perspective.

Continue reading Do Short Attention Spans Lead the News?

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